Category: Talent Attraction
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5 Employer Branding Mistakes that Repel A-Players
In today’s hiring landscape, attracting strong talent goes beyond offering competitive salaries or benefits. High-quality candidates are increasingly selective, they are looking for environments where they can grow, feel valued, and do meaningful work. This is where employer branding plays… Continue reading
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Rethink: Graduate Recruitment
GoodPeople was interviewed by CPA Australia for the Feb-Mar edition of their INTHEBLACK magazine, on the topic of Rethinking Graduate Recruitment. Here’s the full interview extract below. INTHEBLACK: How are employers sourcing graduates and what has changed? GoodPeople: The primary… Continue reading
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What makes a great Employer Brand?
This article was first published on LinkedIn in 2023. I’m often asked what I feel makes a great Employer Brand or Employer Value Proposition. I really think it all begins and ends with a great culture. Culture is our source… Continue reading
